1992 VOLUNTEERS IN FUNDRAISING AWARD
Presented to WIPB-TV
Muncie, Indiana
Presented to WIPB-TV
Muncie, Indiana
WIPB-TV developed a unique way of generating new members, broadening community support and giving recognition to local schools with its CENTER STAGE PARTICIPANTS project during March Festival, 1992.
Area music teachers brought their best groups to appear live on WIPB. During the one-hour performances, friends and parents called with messages for the performers and with pledges. A spirit trophy was awarded to the school collecting the most pledges for WIPB. More than 1300 volunteers from 9 counties and 26 schools contributed their time and talents to the project.
The CENTER STAGE programs accounting for 80% of all new members and 38% of the dollars generated during FESTIVAL. WIPB received positive responses from the community. In addition to widespread involvement, it created an opportunity for many of the participants to tour the station.
We congratulate WIPB for this successful program.